SEEMA conducts customized retail pricing tracking on a regular basis in major China markets assisting its clients to:

1. Maintain current information on price positioning, segmentation and promotional activity in multiple markets
2. Track competitive pricing movements
3. Identify new competitive SKU's and their pricing
4. Develop pricing and revenue management strategies

Results are compiled in interactive databases customized to maximize usability and usefulness to clients.

Informed analysis is submitted in regular presentations.